Consulting

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    Consulting Pulse

  • Efficiency or Service

    27 Oct 2009 | 10:52 pm
    I really despise push button answering systems. It tells me, in no uncertain terms, that this company puts efficiency over customer service. Efficiency that doesn't reduce my costs, but increases their profits. Banks are wonderful at this sort of "finger in the eye" approach to customer service, but today I came across the hands down champion. Telstra is an Australian monopoly in the field of Telecommunications. So much so that they still get away with charging internet usage per downloaded information. (The restrictive practice that when abandoned by AT&T helped launch Web…

  • Winding back the clock

    22 Oct 2009 | 6:10 pm
    At present we are watching the Australian Government try to turn the clock back at least 19 - 25 years in order to reconstitute union conditions and powers that they lost about a quarter of a century ago. Unionism is the one big issue that Australia cannot put behind itself. The USA has trouble getting beyond the slavery issue, even though the UK (The center of that movement) has moved on sometime ago.China has trouble getting beyond the "Japan" issue, yet France has moved well beyond the "German" issue. Regardless of where you stand on this issue, the real problem is that tomorrow will look…

  • The Long Tail of Good Intentions

    22 Oct 2009 | 2:23 pm
    About ten years ago I used to run a website in Spanish for reliability engineering. I won't bore you with the details but basically that is a pretty niche area of engineering associated with maintenance and operations of companies with lots of equipment. I wrote a lot back then, mostly in Spanish (not my mother tongue) about reliability engineering, leadership and getting big ideas into practice. It's a bit of a long story but it started something of a phenomena. A group of people who were the bottom of the industrial heap were able to find a place that they could talk with others and realize…

  • Linked In and new ways to leverage trust based networks

    7 Oct 2009 | 9:09 pm
    The impact on my professional career of becoming Linked In about two years ago has been phenomenal. I landed in Australia in January after a decade away, with a network that was limited to say the least. Today I regularly call on leaders of industry throughout Australia, New Zealand and correspond regularly with nearby Asian countries. As you can imagine, that means we have been able to generate a reasonable income as well. Linked In was fundamental as a tool to enable that, but it is by no means a silver bullet. Linked In is a phenomenal trust based asset, possibly one of the best ones there…

  • The power of an incentive

    7 Oct 2009 | 6:08 pm
    I just got an email from one of our branch administrators saying: We have received a notification from the Post Office in XXXX that future mail directed to our physical address will be sent back to sender.The whole point being that if you don't use the exact PO Box address then the post office of this small town (who know where my companies branch office is) then they will send it back and that will teach you a lesson. Could you imagine Fedex doing this? While the rest of the world is surging forward and using competition to sharpen their focus on customer services, the Australian government…
 
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    Management IQ - BusinessWeek

  • More Self-Inflicted Drama at AIG

    Nanette Byrnes
    13 Nov 2009 | 1:10 pm
    Robert Bermosche has made plenty of waves in his three months at the helm of troubled insurer AIG, starting with his early bluster about not being pushed into selling assets too soon. On Nov. 11 Bermosche got into hot water again after the Wall Street Journal reported that he’d threatened in front of board members to quit his post over the pay limitations being imposed by the Federal Government. Following an emergency bailout in September 2008, the government now owns 80% of AIG. In a letter to employees sent out after the story surfaced, Benmosche didn’t deny the reports, though he…

  • CEO Oversharing

    Nanette Byrnes
    5 Nov 2009 | 4:11 pm
    Recently Chip Conley, CEO of Joie de Vivre, a $230 million company with more than 3,000 employees, got enmeshed in a bit of a modern corporate culture snafu. Conley's not your average Harvard MBA pinstriped buttoned-down corporate chieftan. He's an entrepreneur. He writes his own rules. So to him, it wasn't so strange to post some pictures of himself at the Burning Man whatever-it-is in the desert on his Facebook fan page. Or to tweet on Twitter about the demise of his 8-year-long relationship. Some of his employees, however, found it unseemly for a CEO to be shirtless on Facebook. And since…

  • Marketing Drugs: The Pitfalls of DTC

    Arlene Weintraub
    5 Nov 2009 | 9:56 am
    What happens when pharmaceutical company ads urge TV views and magazine readers to "ask your doctor" about a particular drug? A new study from market researcher Verilogue suggests patients either aren't asking for the drug by name, or worse, they're asking about its scary side effects. Verilogue came to that conclusion from a unique and useful vantage point: It recorded 12,500 real conversations between patients and physicians. Direct-to-consumer (DTC) drug advertising is one of the most controversial issues in pharmaceuticals. Critics say the ads promote the over-use of prescription drugs…

  • CEO Pensions Encourage Earnings Games

    Nanette Byrnes
    23 Oct 2009 | 3:44 pm
    A new study finds that it’s not just the outsized pay packages executives at AIG, Citigroup and others receive that is a problem. Nor are the golden parachutes given those forced out the only thing that deserves scrutiny. Regular run-of-the-mill CEO retirement has become a reason for CEOs to goose the numbers. The study by Paul Kalyta of McGill University finds that a CEO whose retirement pay depends in part on the company’s performance in his final years at the helm, will manage earnings up as he approaches retirement. After he’s gone, the stocks tend to drop sharply. By contrast,…

  • Pay Czar Slashes Compensation; Makes Governance Changes

    Jena McGregor
    21 Oct 2009 | 2:55 pm
    In a striking display of government authority, pay czar Kenneth Feinberg is taking a knife to the pay packages of certain companies receiving U.S. funds. According to media reports, the government will slash the compensation of the 25 highest-paid employees at the seven firms receiving the most aid. The biggest drop will be to salaries, which will plummet 90% on average for these firms, while total compensation will fall by an average of about 50%. (Those numbers could be skewed by agreements reached with executives like outgoing Bank of America CEO Kenneth D. Lewis, who is forgoing all of…
 
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    Deloitte LLP

  • Broadband Stimulus Program: Untapped Opportunities?

    The American Recovery and Reinvestment Act of 2009 opens the door for technology, media and telecommunications companies. Among the programs included is one for broadband expansion. Are you ready to... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • Changing Channels: Insurance Company Sales Models

    Should insurance companies embrace new, direct-to-consumer sales channels, or stick with the traditional producer-focused model? [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • Retail Medical Clinics: Update and Implications - 2009 Report

    Despite the recession, overall growth of the heath care retail clinic market has increased approximately 15 percent in the past two years. Growth, however, will likely slow to 10-15 percent from 2010... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • If We Can Put a Man on the Moon: Getting Big Things Done in Government

    The American people are frustrated with their government — dismayed by a series of high-profile failures. Yet our nation has a proud history of great achievements. Explore this new Harvard Business... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • Punit Renjen Named Chairman and CEO of Deloitte Consulting LLP

    Deloitte Consulting LLP has elected Punit Renjen as its new chairman and chief executive officer in the United States. Renjen has more than 22 years of experience with Deloitte Consulting. For the... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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    Business Consulting Buzz

  • Winning Consulting Business – RFPs Suck! Book Review

    Michael Zipursky
    18 Nov 2009 | 7:03 pm
    I just got back from Japan and had a chance to read through and review Tom Searcy’s latest book “RFPs Suck: How to Master the RFP System Once and for All to Win Big Business.” Tom writes from vast experience in this area with over $1.5 Billion in landed RFP and RFQ deals for his clients. While [...] Related posts:Guest Post: Sympathy for the Devil…RFP Readers Need Love, Too Today we have a very special guest post from author...So what do Consultants do? Great question. Today we want to try and explain a...Becoming a Consultant? What Exactly is Consulting? Maybe you are thinking of…

  • Stupid Management Consulting Interview Questions

    Michael Zipursky
    16 Nov 2009 | 7:09 pm
    The Business Insider just put up a collection (here) of management consulting interview questions that are considered by some as just plain stupid. The 15 questions range from “Estimate the number of gallons of gasoline the typical gas station pumps in a given weekday” to “Estimate how much time it would take a single average size [...] Related posts:Developing Powerful Consulting Testimonials The financial alchemy of your consulting services could be the...Finances and Management for a Consulting Business There are a few things you cannot get away from,...Consultants And…

  • Life of a Communications Consultant with Susan Varty

    Sam Zipursky
    16 Nov 2009 | 3:13 am
    Here at the Business Consulting Buzz blog we really want to expose you to the many different areas of consulting that exist out there. Today we caught up with a friend and business connection of ours, Sue Varty, from Wordtree Consulting based out of Toronto, Canada. We asked her a few questions about the life [...] Related posts:So you Want to Be a Consultant? Today’s guest post is written by veteran consultant, Rebel Brown...Guest Post: Picking a Great Name For Your Consulting Business Today’s guest post is written by Zeke Camusio of The...So what do Consultants do? Great question. Today…

  • 10 Online Success Tips For Your Consulting Business

    Guest Author
    11 Nov 2009 | 9:54 pm
    Today’s guest post is written by one of our guest authors, Zeke Camusio of The Outsourcing Company. He shares with us some tips for success when doing online business. They are more general online business success tips but can be applied to the internet portion of your consulting businesses. >> Read Zeke’s full bio here In today’s [...] Related posts:What Is Web 2.0 and Why Should You Care? Today’s guest post is written by web 2.0 and social...The New Way to Write and Distribute a Press Release Today’s guest post is written by Zeke Camusio of The...A Practical Look at…

  • Guest Post: Before the Thunder Rolls

    Sam Zipursky
    9 Nov 2009 | 8:35 pm
    Today’s guest post is written by veteran consultant, Rebel Brown of People Who Know. This is her 3rd post in an exciting series all about doing proper Market Launches. Rebel has just released her most recent Ebook called “Rolling Thunder” and it’s available for FREE download for you! Details at the end of this post, [...] Related posts:Guest Post: Positioning for Consulting Success – Part 2 Today’s guest post is written by veteran consultant, Rebel Brown...Marketing Consulting Services – Behind the Scene The consulting services industry is volatile, far ranging and…
 
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    Consulting News

  • Obama's Job Approval Rate Drops Below 50 percent

    20 Nov 2009 | 3:21 pm
    Barack Obama's job approval rating has dipped below 50 percent for the first time since he was inaugurated as U.S. president, a poll released Friday said.

  • Computer sales ticking up, not at Dell

    20 Nov 2009 | 11:14 am
    Its fiscal third quarter results, which ended October 31, were a pretty dismal look at how Dell /quotes/comstock/15*!dell /quotes/nls/dell appears to be losing market share, as revenue and earnings continues to slide.

  • Some Physicians Say New Breast Cancer Screening Guidelines Unlikely To Alter Their Practices

    20 Nov 2009 | 3:06 am
    Main Category: Breast Cancer Also Included In: Primary Care / General Practice Article Date: 19 Nov 2009 - 6:00 PST One day after the release of new breast cancer screening guidelines, many physicians and some medical groups are saying that they do not plan to adopt the new recommendations -- which represent a drastic change -- the reports .

  • Lehman claims may total up to 1 trilllion

    19 Nov 2009 | 6:59 pm
    The number of claims against collapsed Lehman Brothers could top $1 trillion , according to the man running the investment bank's liquidation.

  • Online News Content? Make It Cheap

    19 Nov 2009 | 2:57 pm
    A survey finds nearly half of its respondents saying they would be willing to pay for news online -- but not very much - Mark Dolliver Information wants to be free, says one Internet Age mantra, but struggling publishers need to get paid.
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    A.T. Kearney Publications

  • The Asia Pacific Mobile Observatory

    As the global mobile market grows beyond 4 billion connections, 2009 is expected to be a landmark year for Asia Pacific as it crosses the 2 billion connections mark for the first time.

  • Vision 20/15: Leading Through a Fundamental Business Transformation

    Today, the global economy is tentatively recovering from its biggest fall since the Great Depression. We face uncertainty around every corner, and while good news is certainly on the rise, a steady drumbeat warns us that there is more quicksand ahead.

  • Think Small to Grow

    As auto sales continue their slow rebound a bright spot is emerging-the low-cost-car segment is expected to grow by 500 percent globally by 2010. The next step for U.S. automotive manufacturers and suppliers is to figure out how to develop a profitable offering in the ULCC segment without hurting revenues in other segments.

  • Long Live the Reader

    Most magazines have long focused on one goal: to meet advertisers' circulation targets, even if that means letting readers pay next-to-nothing for subscriptions. And as readership slips, some pundits are declaring "the death of print." But this need not be the case. By realigning incentives and becoming less dependent on advertising, magazines can take a step toward saving their industry.

  • Chile: A Top Destination for Global Services

    Chile's official slogan is "All Ways Surprising," but stable, competitive and prosperous are also apt terms. The fastest growing economy in Latin America for the last two decades, Chile has forged an environment conducive to business. This paper, prepared on behalf of the Chilean Economic Development Agency (CORFO), examines the advantages of outsourcing in Latin America and gives special attention to Chile's place as a top business destination in the region and the world.
 
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    MANAGEMENTCONSULTANCY.CO.UK

  • Security still an issue for cloud computing, says report

    19 Nov 2009 | 10:08 am
    Tom Young, Computing, Thursday 19 November 2009 at 18:08:00 But Enisa argues that when done properly, security can be better in the cloud The hosting of IT services online, known as Cloud Computing, is both a friend and a foe for chief security officers, according to a new report from EU IT security...

  • Microsoft launches Azure cloud platform

    18 Nov 2009 | 7:03 am
    Dave Bailey, Computing, Wednesday 18 November 2009 at 15:03:00 Product will be available in the new year, but billing system will not be ready until February Microsoft launched the Windows Azure Platform at its Professional Developers Conference (PDC) in Los Angeles this week, saying the product would be available in 21 countries from 1 January....

  • IT profession has most inactive workers says survey

    17 Nov 2009 | 4:26 am
    Dave Bailey, Computing, Tuesday 17 November 2009 at 12:26:00 Less than one in five IT workers reach recommended government activity guidelines A survey of 1,734 UK workers has found that of all nationwide professions, IT workers are the most inactive, as measured by government activity guidelines advocating half an hour of...

  • Fujitsu strike action averted

    16 Nov 2009 | 9:22 am
    Tom Young, Computing, Monday 16 November 2009 at 17:22:00 Talks will continue with hope of reaching a resolution by Christmas Fujitsu employees cancelled a three-day strike due to start on Friday, after the company agreed to extend talks over pensions and to delay compulsory redundancies....

  • Cisco ups offer for Tandberg by extra $400 million

    16 Nov 2009 | 7:55 am
    Dave Bailey, Computing, Monday 16 November 2009 at 15:55:00 Cisco's new bid requires 90 per cent endorsement from stakeholders Network giant Cisco has increased its original offer for Norwegian video telepresence provider Tandberg by $400m after saying that it would not increase its offer....
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    Danny DeMichele Internet Marketing Consultant

  • How can you afford not to do SEO?

    I was speaking with a colleague of mine going through several of our clients PPC/MEDIA/SEO campaigns, and came to a conclusion that we feel needs to be spread around like gospel. A business simply cannot afford not to do SEO. A company’s rankings, or lack thereof, is a clear indication ...

  • Russian seo hack, or are they?

    Russian link spammed site ranked #4 for a seriously competitive keyterm. Google, this would be the easiest thing to build a filter around! No follow shitty links from Russian sites!

  • Google Could Destroy Most Web Businesses Overnight

    Google continues to widen their reach when it comes to offering its own services to visitors. Google used to simply be a search engine that would organize and serve information from across the web to its audience. Times are changing, quicker than I have ever seen, and Google wants to ...

  • Google’s mission - spam their own home page - Image rendition of their home page - Look at this and retweat it!

    Ok, so now Google has launched "Google Places" Which is actually quite cool for local. But it poses the question. When is enough enough? I have come up with a rendition of what Google's Home page is going to look like if they don't stop the madness. [caption id="" align="alignnone" width="480" ...

  • How to hire an SEO company or SEO employee

    In all my years of business, hiring an SEO is probably one of the more difficult things. SEO is in many times the make it or break it for an online company and going with the wrong company can have a severe impact on the future and success of your ...
 
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    The Microfit Small Business Blog

  • Ready for a New Website? 3 Things to Keep in Mind!

    John Garrett
    29 Oct 2009 | 8:42 pm
    Are you looking to develop or re-develop a website / blog for your company? If so, I have three things I thought would be helpful to share that I usually only share with people who I can be painfully honest with. Usually these types of people are friends or family, sometimes people who were referred to me and place trust because of the recommendation. You can’t always be completely honest with people who don’t “know” you due to the fear of being perceived as arrogant or rude. That said, with those who know you and need honest business advice, you can get to the…

  • DIY A/B Split Testing Using PHP and MYSQL

    Tony Legrone
    25 Sep 2009 | 12:16 pm
    I was recently working on a landing page for a client that prompted visitors to fill out a quick survey. The page looked pretty nice and invited visitors to click a button that launched the survey inside of a modal box. That seemed good enough, but the next day, I couldn’t get the idea out of my head to just embed the survey right on the page without the need for another click or the need to scroll inside of the modal box. After consulting with my art director. It was obvious that the modal box method was more aesthetic, but… Which way actually worked better to get the survey…

  • Marketing “Experts” Need A Whaaambulance!

    John Garrett
    23 Sep 2009 | 3:08 pm
    Over the past month or so I’ve been apart of conversations, social media events, read blogs and/or viewed tweets that are complaining about the flood of “experts” using social media. In the small pond that is social media, there seems to be this anger shown towards the new comers to the social media (and by virtue, marketing) landscape. Some bloggers and  smaller marketing firms (usually focusing on digital marketing) are whining at the thought of non marketers helping SMB’s with social media. So, instead of just telling those of you doing so to simply shut it, I wanted to outline…

  • 5 Ways Social Media Changed The Sales Game (#5)

    John Garrett
    16 Sep 2009 | 4:25 pm
    And to finish of our series on social media and how it has changed the sales landscape, we’ll cover the idea of Closed Loop Marketing. #5 Closed Loop Marketing If you’ve ever worked in corporate America; either in sales or in marketing, you know each has a long standing distain for the other. The marketing team has it’s objectives, processes and absolute truths; so does the sales team. If you haven’t guessed yet, they are NOT the same. Because there is a separation between the departments, there is a separation of information; each in its own silos. There are a few…

  • 5 Ways Social Media Changed The Sales Game (#4)

    John Garrett
    6 Sep 2009 | 4:41 pm
    If anything, and I mean anything is a cog in the sales machine, it’s networking. In part four of our series we’ll explore how social media helps the sales professional build their network. #4 Building Relationships (Networking) It’s not to long ago (like yesterday) people built relationships just so they could snake your network. The only purpose in getting to know you, having coffee or attending your “networking group,” was to get into your networks proverbial pants. There are a lot of old school sales people who would ask me, “Why else do you network,…
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    Synergistic Design

  • Bronwyn Darlington - RiseUp Productions

    Paul McKey
    9 Nov 2009 | 9:46 pm
    Redbean - Another of the social entrepreneurs at the Social Enterprise World Forum in Melbourne recently. Bronwyn has plenty of energy to put into the dual problems of poverty and environmental degradation. When was the last time you saw someone getting this passionate about the steel industry? RiseUp Productions SEWF09 More Business Improvement Articles from Redbean

  • The Women’s Bean Project

    Paul McKey
    9 Nov 2009 | 9:29 pm
    Redbean - Tamra Ryan, CEO, of the Women’s Bean Project, in Denver Colorado explains the beginnings of this unique social enterprise. Women’s Bean Project From the Social Enterprise World Forum 09

  • The Hunger Project - Social Enterprise World Forum 09

    Paul McKey
    9 Nov 2009 | 12:41 am
    Redbean - here is another instalment in my series of fabulous and interesting people I met at Social Enterprise World Forum in Melbourne recently. Social Enterprises are one of the fastest growing business sectors on the planet. A passion for the people of world and our environment combined with savvy business plans is making this sector the place to be. Here is Cathy Burke CEO of the Hunger project in Australia. The Hunger Project More Business Improvement Articles from Redbean

  • A foray into the press

    Paul McKey
    8 Nov 2009 | 1:25 pm
    Redbean - It’s not often I comment politically but I am interested in the phenomena of media - should they charge for ‘quality’ journalism?. I picked up a copy of the Australian newspaper at the weekend (owned by NewsCorp and Rupert Murdoch) that changed my opinion. What a right wing rag it has become. It had two targets in its sights. Climate change and Kevin Rudd, Prime Minister of Australia. I believe this reflects its bias in the USA against climate change and President Barack Obama. With the demise of newspapers well documented you would think they would aim for quality…

  • Social Enterprise World Forum - Melbourne Australia

    Paul McKey
    16 Oct 2009 | 1:26 am
    Redbean - I recently attended SEWF09 (http://www.sewf09.com/)a heady two days of passionate entrepreneurs and social enterprises spruiking their stuff and collaborating under the banner of changing the world for the better. A lot of very ‘Smart’ businesses and people. Exciting and stimulating to say the least! Far better than the average “let’s make wealthy white folks happier” conferences I usually attend. Although I must admit the back slapping and fawning admiration did start to wear after a couple of days. Too much goodwill at one sitting can be hard to…
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    Strategies Blog

  • Strategies ‘Fabulous Fall’ Edition – just released

    sidraisch
    3 Nov 2009 | 6:57 pm
    Click HERE to read the latest edition of my seasonal email newsletter, Strategies. Read the ‘Fabulous Fall’ edition of Strategies seasonal email newsletter – Coming 2010 – Make Hay RAIN or Shine, Bank on It, How We Help. Direct Link: http://ow.ly/yXtf Posted in Uncategorized Tagged: Strategies

  • All you believe…may be ALL WRONG – Belief #2

    sidraisch
    30 Oct 2009 | 4:42 am
    Misconception #2 – Garden Centers Should be ‘Full-Service’ - Says Who? (Read time approx. 3 minutes.) This is the second misconception in a series of six. The concepts being discussed here will likely be counter to your beliefs. The comments left on the previous posts are quite interesting so you may want to go back and read them. Click HERE to go back and begin with the first post related to this series. Who says a garden center has to be ‘Full-Service’, and WHO DO THEY THINK THEY ARE to tell YOU? Hint: (It’s NOT the consumer.) Why fly your flag at half…

  • All you believe… may be ALL WRONG – Belief 1

    sidraisch
    23 Oct 2009 | 10:02 am
    Misconception #1 – Garden Centers Should be Open Year-Round – Oh Really? (Read time: approximately 3 minutes.) Are Krispy Kreme's Hot NOW? (Garden centers may be violating the Scarcity Principle) A correct statement would be closer to this: Belief #1 “In certain conditions garden centers should be open year-round, and in other conditions they should not be.” The conditions for being open fall primarily into three categories. The market the garden center is located in is year round. I recognize there are some markets that are year-round and this post may not apply…

  • All you believe about making money in the garden center business may be ALL WRONG

    sidraisch
    22 Sep 2009 | 3:01 am
    (Read time:  approximately 2 minutes.) "What gets us in trouble is not what we don't know. It's what we know for sure that just ain't so." - Mark Twain Part One – This is the first in a series of posts that will address Six Mistaken Beliefs many of us have about making money in the garden center business. I have arrived to the point of developing Six New Beliefs that may be unpopular among some of the “old-guard” establishment in the garden center business. Switching from the mistaken beliefs to the new beliefs may make the ground shake (like during an earth…

  • Strategies Blog Updates: Really Cool Stuff and More

    sidraisch
    11 Sep 2009 | 1:35 pm
    (Read Time: approximately 3 minutes) Friends, This post is to let you know What’s Coming and to Fill You In on how some features work on Strategies Blog so you can get more out of your experience here today and in the future. What’s Coming Soon Next week I will begin a new series of posts on Strategies Blog based on a presentation I made at the IGC Show titled“All That You Believe about Making Money in the Garden Center Business May Be ALL WRONG.” There will be at least six posts each a few days apart. In that presentation I was able to cover only points #2 and #4 out…
 
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    Techni-HO Handbook

  • Consulting: time for money? You are a HO

    2 Nov 2009 | 4:24 pm
    Selling your time for money? Then you too are a HO. Lawyers do it, doctors do it, even psycho-analysts do it! With the exception of the lawyers, those professions where the it is the norm to sell... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • Consulting: Technical Training pitfalls

    30 Oct 2009 | 1:38 am
    A recent post by my friend Tim Stephens (i bet his filtrbox is ringing right now) http://www.dieguy.com/2009/10/29/confidence/stephens/ brought up one of the problems with the way many... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • Consulting: Failure is an option!

    26 Oct 2009 | 2:36 pm
    Pretty poor paraphrasing, but still on point. When outlining a project with your clients one must ensure that any "failure" is, in fact, success. A common mistake that dooms many engineering... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • Consulting attitude: hired guns

    12 Oct 2009 | 7:54 am
    Quite often the consultant is hired because the client already knows what they need to do, they just did not know how to get it done or in some cases could not risk the political capital. Lean... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

  • Consulting tips: drink the kool-aid, believe and practice what you sell

    2 Oct 2009 | 6:52 am
    As a Techni-HO you probably from time to time will have to advocate strategies and practices that in previous life seemed abhorrent to you. After all, you collect fees from clients to serve them and... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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    EduTek n Social Media Advisor

  • Social Media Optimization

    EduTek_SocialMedia Consultant
    18 Nov 2009 | 2:09 pm
    Today I am going to present how TFLB (Twitter, Facebook, Linkedin and Blog) can be used effectively to promote your business.    Twitter  Use Twitter To drive traffic by providing useful information with links. Monitor your brand on Twitter using Twitter Search Tool. In search results add all positive tweets under ‘Favorites’ and promote the URL to clients. (http://twitter.com/user name/favorites) Promote events using tag. Engage the audience by suggesting tool. Once I mentioned in my blog about graders and said that I am selected as digitally distinct. Some of the…

  • Various Ways of Engaging Students

    EduTek_SocialMedia Consultant
    29 Oct 2009 | 8:28 am
    In my earlier blog titled ‘Is Blended Learning the Future of Educational Scenario?’ I had mentioned that instruction offered through blended mode enhances learning. It is not enough that technology is utilized for offering instruction. The instruction must be designed in such a manner that enhances recall, application and retention of knowledge that has been imparted.    I am reminded of a famous Chinese Proverb, that says,   “Tell me, and I’ll forget Show me, and I may remember, Involve me, and I’ll understand.”    It is true one hundred percent.

  • Social Media n Learning

    EduTek_SocialMedia Consultant
    15 Oct 2009 | 9:18 am
    Let me first explain what ‘Social Media’ is and then explore the possibilities of using them for enhancing learning.   Social Media represents the online tools that enable anyone to interact in one-one, one-many and many-many conversational format deviating from typical one-way broadcasting options offered by media. The real-time, borderless interaction offered to participants provide an opportunity to make use of 3Cs Collaboration, Community, Communication effectively to enhance learning and pave way for innovation.   Various Social Media Tools for Learning are:  …

  • Role of Organic Twitter Optimization in Determining Twitter Grades

    EduTek_SocialMedia Consultant
    5 Oct 2009 | 9:53 am
    Let me first introduce the factors that play an important role in determining Twitter Grades (TG). They are:   Power  Reach Authority of a twitter account   Or in other words, TG determines the quality of tweets sent by you and the influence of them upon others.    The following factors play a crucial role as Twitter Algorithm take note of these things;   Follower / Following ratio – The greater the value better it will be for Twitter Grades (TG). Power of Followers – If more people with high TG follow you the better it will be. Tweets – Here all the…

  • Social Media Marketing 4 Business Owners

    EduTek_SocialMedia Consultant
    29 Sep 2009 | 1:15 pm
    Before stressing the importance of Social Media Marketing (SMM), let me just explain in a simple manner, what Social Media actually is, and later on try to explain the SMM.   Social Media represents the online tools that enable you to interact in one-one, one-many and many-many conversational format deviating from usual one-way broadcasting options offered by media. The real-time, borderless interaction offered to participants provide an opportunity to establish a brand for individual / company.   Often times I have come across people asking whether SMM has replaced Internet…
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